Our distinguished Chief Guest will contribute original wisdom and outlook to the ICRMT 2023 Conference.

Prof. Vijay Mahajan

John P. Harbin Centennial Chair in Business and Distinguished
Professor of Marketing at McCombs School of Business, University of Texas at
Austin

Topic:- Digital Leapfrogs: How Technology is Reshaping Consumer Markets in India.

Prof Mahajan is the John P. Harbin Centennial Chair in Business and Distinguished Professor of Marketing at McCombs School of Business, University of Texas at Austin. Professor Vijay Mahajan will be talking about his recent 2022 book, Digital Leapfrogs: How Technology is Reshaping Consumer Markets in India. Professor Mahajan has been invited by The World Bank , several Think Tanks and more than 120 universities and research institutions worldwide for research presentations. He has been the editor of the Journal of Marketing Research and has also served on the editorial review boards of Journal of Marketing, Journal of Marketing Research, Marketing Science, and Journal of Consumer Research. Professor Mahajan has consulted with various Fortune 500 companies and has delivered executive development programs worldwide. Mahajan received B.Tech in Chemical Engineering from the Indian Institute of Technology at Kanpur, his M.S. in Chemical Engineering and Ph.D in Management from the University of Texas at Austin.